Your Resume is Your First Impression
Your resume is often the first thing a potential employer sees, making it your most important marketing tool in your job search. A well-crafted resume can open doors to interviews, while a poorly written one can close them before you even get started.
This guide covers everything you need to know to create a professional, impactful resume that showcases your skills, experience, and personality in the best possible light.
Six Core Principles
Essential Resume Sections
Writing Powerful Experience Sections
๐ก The Power of Key Achievements
Including key achievements is one of the most powerful techniques for making your resume stand out. Achievements demonstrate your impact, not just your responsibilities.
Keep achievements relevant and concise. Quantify wherever possible to provide concrete evidence of your contributions:
- "Increased sales by 15% through implementation of new CRM system"
- "Reduced system downtime by 33% through proactive monitoring"
- "Achieved 100% positive customer feedback over 12-month period"
- "Managed migration of 500+ users to Microsoft 365 with zero downtime"
- "Reduced ticket resolution time by 25% through process improvements"
Roles & Responsibilities
- Include 10-15 bullet points outlining your roles and responsibilities
- Use action words like 'developed', 'increased', 'managed', 'implemented'
- Start each bullet point with a strong verb
- Focus on achievements, not just duties
- Tailor bullet points to match the job you're applying for
- Include specific technologies and methodologies used
- Quantify results wherever possible
Action Words to Use
- Developed, Designed, Created, Built
- Managed, Led, Supervised, Coordinated
- Implemented, Deployed, Launched, Executed
- Improved, Enhanced, Optimised, Streamlined
- Resolved, Troubleshooted, Diagnosed, Fixed
- Analysed, Evaluated, Assessed, Reviewed
- Collaborated, Partnered, Supported, Assisted
๐ Before & After Example
Additional Sections
Resume Do's and Don'ts
โ DO
- Use a clean, professional font (Calibri, Arial, Segoe UI)
- Keep formatting consistent throughout
- Include your LinkedIn URL
- Tailor your resume for each application
- Use bullet points for easy scanning
- Quantify achievements with numbers
- Proofread multiple times
- Save as PDF to preserve formatting
- Use reverse chronological order
- Include relevant keywords from job descriptions
โ DON'T
- Include a photo (unless specifically requested)
- List personal details (age, marital status, religion)
- Use unprofessional email addresses
- Include salary information
- Write in first person ("I managed...")
- Use graphics or tables that confuse ATS systems
- Exaggerate or lie about experience
- Include every job you've ever had
- Use clichรฉs like "team player" without evidence
- Submit without proofreading
Technical Skills โ Getting it Right
๐ง Be Specific With Technology
When listing technical skills, specificity matters. Hiring managers and recruiters want to know exactly what you can work with.
- Instead of: "Microsoft Office" โ Write: "Microsoft 365 (Word, Excel, PowerPoint, Outlook, Teams, SharePoint)"
- Instead of: "Servers" โ Write: "Windows Server 2016/2019/2022, Active Directory, Group Policy, DNS, DHCP"
- Instead of: "Cloud" โ Write: "Microsoft Azure (Virtual Machines, App Services, Azure AD, Intune), AWS (EC2, S3)"
- Instead of: "Networking" โ Write: "TCP/IP, VLANs, Cisco IOS, Ubiquiti, Meraki, VPN configuration"
- Instead of: "Scripting" โ Write: "PowerShell, Python, Bash scripting for automation"
โ ๏ธ Common Mistakes to Avoid
- Inconsistent dates between your resume and LinkedIn profile
- Listing expired certifications without noting they've expired
- Claiming expertise in technologies you've only used once
- Using generic job descriptions instead of specific achievements
- Submitting the same resume for every application
- Including outdated technologies that are no longer relevant
- Making your resume longer than 2-3 pages without good reason
- Using fancy formatting that breaks in Applicant Tracking Systems
๐ Final Checklist Before Submitting
Before you hit send, run through this quick checklist:
- โ Contact details are correct and professional
- โ No spelling or grammar errors
- โ Dates are accurate and consistent with LinkedIn
- โ Resume is tailored to the specific role
- โ File is saved as PDF with a professional filename (e.g., "John_Smith_Resume.pdf")
- โ Key achievements are quantified where possible
- โ Technical skills are specific and accurate
- โ Length is appropriate (2 pages ideal for most roles)
- โ Someone else has proofread it
Need Help With Your Resume?
Get expert feedback on your resume from our recruitment specialists.

